Title of the project
Investment promotion of the City of Katowice – it’s worth investing here
Source of financing
European Regional Development Fund, RPO WSL 2007 – 2013, Priorities and research and technological development (B+R), Activity 1.1. Strengthening the investment appeal of the region. Subactivity 1.1.2. Investment promotion
Total cost / financial backing / own contribution of the City of Katowice
1,179,980.00 PLN / 963,577.00 PLN (85%) / 216,403.00 PLN
Duration
January 2009 – December 2010
Description of the project
The project involves a promotion of investment offers of the City of Katowice through participation in trade fairs as well as the organization of promotion campaigns with the use of printed materials, computer visualizations and the Internet. The main goal of the project is to increase the value of direct investments in the region. The project encompasses the following five tasks:
- Participation in the MIPIM Fair in Cannes on March 10 – 13, 2009. International Real Estate and Investment Fair.
- Participation in the Expo Real Fair in Munich – October, 2009. International Investment Fair
- Visualization of the investment offer – creating a digital collection of graphic files containing: 3D models of the city area and its surroundings of a total area of 209 km2 on a pictorial scale, 3D models for 9 sites of a total area of 94.1 ha on a detailed scale, cartographic documents with photos and technical, legal and other information for investors
- Website – allotted for investors, containing visualizations created as part of the project, among other things
- Project-related advertisement in the media – ads in the largest Polish Internet portal and search engine optimization, as well as ads in the Polish and British press
Implementation state
The project has been materially implemented.
The project encompasses the following investment offers
- Offer 1 - ul. Obroki
- Offer 2 - ul. Bocheńskiego
- Offer 3 - Aleja Korfantego
- Offer 4 - ul. Siemianowicka
- Offer 5 - ul. Korczaka
- Offer 6 - ul. Górniczego Dorobku
- Offer 7 - ul. Magazynowa
- Offer 8 - ul. Bagienna
- Offer 9 - ul. Piaskowa-Bagienna
Project co-financed by the European Union from the European Regional Development Fund as part of the Regional Operational Program for the Silesian Voivodeship for 2007 – 2013
